INTERNATIONAL
Rolls‑Royce marks lunar new year with ‘Year of the Dragon’ Phantom and Cullinan
Rolls‑Royce Bespoke Collective unveiled four ‘Year of the Dragon’ bespoke commissions in an article published March 2, 2026, comprising three Phantom Extended motor cars and one Cullinan.
The bespoke builds feature hand‑painted coachlines, Phoenix Red dragon motifs, intricately embroidered headrests and starlight headliners created by Rolls‑Royce artisans and commissioned across multiple continents.
This update matters because it demonstrates sustained demand for high‑value Bespoke work.
The visible cultural commissions drive per‑car revenue, reinforce Rolls‑Royce’s Bespoke capabilities, and show the marque leveraging themed commissions to deepen client relationships and justify further bespoke capacity at Goodwood.
Rolls-Royce Phantom you can buy at VIPCAR International.
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DEAm Ausbesserungswerk 8,
80939 München,
Germany
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USA
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Switzerland
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