INTERNATIONAL
McLaren W1 appears at Canadian International AutoShow media day
McLaren showed its W1 hypercar to the press on media day at the Canadian International AutoShow in Toronto on February 12, with Pfaff McLaren Toronto coordinating the display and Anadolu photographers documenting the reveal.
Company spokespeople and local dealers attended the preview and briefed journalists on availability and specification.
The W1’s North American auto-show debut matters because it places McLaren’s limited-production halo car directly in front of buyers, dealers and collectors.
The public presentation is likely to drive enquiries, affect dealer allocations and increase secondary-market visibility for the 2026 model.
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